June 24, 2009

Counting down to the Woolies preview…

It’s 1.21am and the Golden Goose PR, Inca Productions, Brooklyn Brothers and Woolies teams have finished unloading, unpacking and getting their yellow plastic ducks in a row for the grand press preview of Woolworths.co.uk. It’s about nine and a half hours til guests arrive, and every lucky invitee is in for a treat. Not only is the site looking fantastic (we’d tell you more, but it’s all still a secret) but the goody bags we’ve just been stuffing are definitely the best we’ve seen. Some of these shots show you the event build and the creation of the on-site press point…the rest will be revealed on the 25th of June!

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